There has been a strong push for Congress to pass legislation to regulate the NIL space within college athletics. Recently, concern about donors and collectives abusing the current lack of name, image, and likeness rules has been voiced by some of the more important figures that represent the Power 5 conferences. The Power 5 conference […]
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NIL has created avenues for talented athletes to transform themselves into marketable, celebrity figures. For some, these opportunities are accompanied by lucrative deals surpassing dollar amounts most Americans may never see. Although there has been much focus on name, image, and likeness (NIL) within college athletics, NIL also significantly impacts high school athletes. While NCAA […]
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Much has been made of the rule changes in college athletics, with the NCAA allowing college athletes to profit off of their name, image, and likeness since July 1st, 2021. The NIL market—already a billion-dollar industry—is only set to grow, as more businesses will seek to capitalize on the opportunities provided through athlete sponsorship. The “NIL era” has […]
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As the second school year of the NIL era is about to begin, many collegiate student-athletes have taken advantage of the opportunities that have come with the ability to market their name, image, and likeness. In year two, college athletes should consider taking the next steps to advance their NIL activity. Here are four things to help take your […]
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Beginning on July 1, 2021, the NCAA amended its bylaws to allow student-athletes to receive compensation in exchange for their Name, Image and Likeness (NIL) for the first time. College athletes across the country have since signed thousands of endorsement deals worth millions of dollars. One projection expects the college athletics NIL market to grow to $1 billion […]
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With the spring semester nearing its conclusion, spring football is underway, and the NCAA men’s and women’s basketball tournaments have wrapped up. A common occurrence at this point in the semester is student-athletes entering the transfer portal. In the wake of changes in both NCAA and conference legislation requiring transferring student-athletes in some sports to spend a year in residence prior to returning to competition, the transfer portal has never been more popular, powerful, or impactful on intercollegiate athletics.
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With college athletes able to profit off their name, image, and likeness (NIL), many have turned to creating and building their own brands. Building a brand can come with the use of a trade name and a personalized logo, specific to the student-athlete. Utilizing a brand name and logo can potentially expose a student-athlete to […]
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With the 2022 NCAA Convention having concluded, sweeping legislation was considered and passed. The membership voted to approve a new constitution for the Association. The decentralizing move gives more rulemaking authority to individual NCAA divisions, schools and conferences. What we know for certain is that college athletics will look substantially different in a few years from now […]
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Alabama Representative Kyle South—the lawmaker behind the state’s NIL bill—has moved to repeal the law granting student-athletes the opportunity to utilize their name, image and likeness for commercial gain. South, a University of Alabama graduate, has stated that his state’s NIL law is “more restrictive than what the NCAA adopted.” Unquestionably, South does not want […]
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Since NCAA student-athletes have been able to sign name, image, and likeness (NIL) contracts, college athletes have entered into endorsement deals to promote various brands, products, and services. NIL deals have included contracts with car dealerships, restaurants, and clothing brands, to name a few. Since July 1st, 2021, student-athletes have submitted their NIL deals to on-campus compliance […]
The post NCAA Rules, State Laws, Institutional Policies and… FTC Guides? One More Consideration for Student-Athletes in the NIL Era appeared first on…
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Since July 1st, 2021, NCAA student-athletes have been able to utilize their name, image, and likeness (NIL) and capitalize on their athletic ability by hosting camps and providing lessons. While the majority of college athlete NIL activity has included sponsored social media posting, camps and lessons are an excellent way for student-athletes to monetize their […]
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